INFLUENCER TEA PARTY: WITH MOSHOODAT

One of the perks of creating beauty content and blogging is the occasional opportunity to meet and talk to people in the beauty industry. Once there is champagne, cute decor, laughter, words of support you can promise it will be a lovely time. I have been to a few influencer events and each is very unique in its own way.

Yesterday at the Viva Concept store in East Legon we met with Moshoodat NYC based makeup artist, content creator and creative direct and overall she described herself as a free spirited artist without limiting herself in a box with a particular title. She has worked with A-list celebrities, works with brands to create unique content, creates campaigns that are very relevant and impactful. I am certain you have seen her images floating on instagram.

Some of the Beauty, fashion & lifestyle content creators present were: Eny @thestylennovator , Debbie @Debbs_bjuku, Jessica @jesiscah, Christy @chriskata and Akpene @sun_diataa (Miss Universe Ghana 2018)

Beauty Brands: SO Aesthetics, R&R luxury and P.B.H(Pretty Black Hands) polish

Interboxcomms creatives digital agency put this event together and it turned out beautifully.

Goodie bags: One of the things I low key look forward to are the goodie bags this one some exciting products. It had an ankara bonnet from Isokenenofe which I had been eyeing for a long time, baobab oil and lip butter from R&R Luxury, eyeliner from SO aesthetics and nail polish from PBH polish.

It was quite a lovely afternoon having tea and meeting Moshoodat, Valerie (founder of R&R luxury), Sacha (Owner of SO aesthetics and Viva concept store).

The highlight of the event was probably the intimate makeup workshop with Moshoodat. It was such an interactive session where we got to see and learn how she combines skill and art to create her makeup looks. It was all about how to achieve a flawless glow, skin like makeup and learning about how Moshoodat had grown in her craft and art.

The rest of the day we spent taking pictures and filling up with all the pastries that we put our diets on hold for. I am actually looking forward to the next event as I always leave these events feeling more inspired and motivated by others’ experiences.

FAKE MAKEUP PRODUCTS AND THE DANGERS IT POSES TO YOU!

A few days ago I posted on my instagram story asking beauty companies in Ghana to contact me to collaborate this year on products that they make or retailer, however it had to products that were certified. It started a conversation in my dm’s which made me realize even more why this conversation should be had over and over again to bring to light the real effects of using products that are not certified.

First of all I am highly particular about what I use on my skin because your skin is the largest organ of your body and immediately absorbs products into the blood stream. The pore in our skin are the entry point for anything to enter our body. The science of it is a bit complicated you can click here to read more

Social media also serves as a platform to allow us to see what the western world has to offer us when it comes to beauty products. We see all these new launches and trends and we all want to try it out to help improve our makeup game. Buying and shipping these products to Ghana is expensive and unreliable for individual consumers. So consumers usually turn to local retailers and other sources to get these products.

Beauty Products in general is expensive but you are better of buying the expensive genuine product rather than a cheap fake product. I will share with you the reasons why you should never buy fake products and how to spot fake products.

In the news paper publication from the FDA above there is a list of all the harmful effects of using unapproved products on the market and products from companies to avoid.
  1. Skin infections
  2. Hyperpigmentation
  3. Permanent neurological damage in children
  4. Kidney toxicity
  5. Fertility products
  6. Birth defects
  7. Gastrointestinal toxicity
  8. Liver toxicity
  9. Skin infections
  10. Skin cancer

How to spot fake makeup products 101

Pricing: Do your ‘googles’ and check the original price of the product online, convert it to cedis to be sure. A 30$ Mac studio finish powder cannot not be sold for 120 cedis or less period. It is not a great bargain it is an indicator it is not from the original Mac store. It does not make any profitable sense for a retailer if they bought an original product for the original price to sell it so cheap. FYI although products go on sale, beauty products usually go on sale for about 10-15% discount.

The retailer: Get to know the retailer you are purchasing the products from. Ask questions like where do they get the products from, which stores or online companies are they from, why are the products ridiculously underpriced, are they agents for any of these brands etc. I understand you probably just want to buy your product and go but if you check the side effects I have listed above it is worth asking all these questions.

Compare to the original product: Go online and check the original packaging of the product online and compare it to the one you intend to buy.

Buy from Brand original retailers: To avoid all the hustle I just mentioned above you could purchase directly from the distributors below: 

1. Maybelline products from the maybelline stations at the Accra mall 

2. Mac from the Mac stores at Accra mall and Westhills mall, 

3. Estee Lauder and Lancome from the West hills mall

4. LA Girl from the retailer here

5. Clinique from Accra Mall (Galaxxy store) and West hills mall.

These are the few pointers to at least help you avoiding fake products on the market. If you have any other recommendations share it below.

Currently the only beauty retailers I can recommend are:

If there are more you can vouch for let me know below.

P.S This post is meant to start a conversation we should have started a long time ago, fake beauty products are harmful to us. They go on the skin and enter our bloodstream directly. The more we speak about this the more we are aware of what we buy and retailers will do better.